Anchored in a theatrical-first approach, Lionsgate Play will roll out a curated slate of films designed for the big screen before transitioning to streaming. The strategy aims to create a seamless journey from cinemas to digital while unlocking greater scale, visibility, and audience engagement for its content.
Beginning September 2026, the theatrical slate will include titles such as Russell Crowe’s Billion Dollar Spy, Gerard Butler’s Empire City, Robert Pattinson’s Primetime, Mark Wahlberg’s By Any Means, and the creature feature Titan (Snake). These films will debut in cinemas before streaming exclusively on Lionsgate Play, reinforcing the platform’s belief that premium storytelling benefits from theatrical scale.
With this move, Lionsgate Play joins a select group of platforms experimenting with integrated distribution models that bridge theatrical and streaming in a more cohesive, premium way. The approach is designed to maximise both box office potential and downstream streaming value, while strengthening the platform’s positioning as a destination for Hollywood blockbusters.
Alongside its theatrical push, Lionsgate Play continues to scale its broader content slate, with over 100 premieres planned for 2026 and the return of Heated Rivalry Season 2 in 2027. The upcoming lineup features star-driven titles such as Gerard Butler’s Greenland 2: Migration, Jason Statham’s Mutiny, Angelina Jolie’s Couture, Zac Efron’s Famous, and Matthew McConaughey’s The Rivals of Amziah King, alongside franchise expansions such as Apollo Has Fallen and Vigil Season 3.
Rohit Jain, Founder, Lionsgate Play Asia, shared, “Over the past few years, we’ve built Lionsgate Play into a destination for bold, high-impact storytelling. In 2026, we’re delivering on that vision at full scale, with 100+ premieres, returning franchises, and now, the big screen itself under one roof. Our move into theatrical-first releases marks an important step, giving films the cinematic scale they deserve while ensuring a seamless journey to streaming. As the industry evolves, we’re embracing a more integrated approach across theatrical and digital windows. This next phase is about backing stronger stories, collaborating with compelling talent, and building a platform audiences keep coming back to. From big screen experiences to premium streaming, this is our most ambitious chapter yet.”
